Matomo, formerly Piwik, is a free and open-source web analytics software based on PHP. It keeps track of visitors to your website and generates reports of metrics such as the number of visitors within a given period, the web browser they used, what they accessed, and so on. This is crucial information for businesses like e-commerce sites that require knowing the activity of buyers to improve their services. Matomo offers an option of self-hosting the software; this gives you a great deal of cont......